Buzz Marketing with Blogs: There’s an Audience for Everything

There’s an Audience for Everything

So earlier this week when I wrote about a blog that has developed a particular niche and inhabited it (Candy Blog), I was thinking about the fact that what makes blogs so successful is that they can be entirely tailored to your interests. If you like to knit, but only orange sweaters, there’s a blog for you. If you want to hear a tailor’s thoughts on making bespoke suits, there’s one for you. Crave the perspective of a publisher of programming books? No problem.

It’s actually this specialization that makes blogs so hard for people new to the concept to get excited about the blogosphere. Until you find the blog aimed at you, it’s pretty easy to dismiss everything you see as meandering trivia.

At any rate, I knew blogs were niched—specialized. But I hadn’t imagined this: Hitler cats!

Yes, it’s the “blog dedicated to cats that look like Hitler.”

Posted by Susannah Gardner on 06/23 at 10:01 AM • Blogs

Comments

Special interest?

Try this one for size (disclosure: I’m providing moblogging tech support on it) it’s the personal story of an agro-industrial pea harvester in the UK (yup, who’d of thunk a pea harvest could turn into a gripping human story?)

Colin Wright’s “Life on the pea harvest”
http://blogs.mtengine.com/peaharvest/

We’ll, *I* think it’s gripping, but I would wouldn’t I? It’s funny what people get connected with, the most popular part of the blog has been Colin and James’ dogs Molly and Doris. Not cats, but hey;-)

Best,
Dug

Posted by Dug Falby on 07/10/06 at 02:21 AM
I begin to wonder if we can have a niche small enough on the Net?

This is just an example of people who can think creatively, can possibly create a niche!

Another point: if you don’t find a blog a topic, you can always start it.

Posted by Hendry at Blogging for Small Business on 07/22/06 at 03:42 AM
I believe that bloggers can create interest by adding all sorts of flavours to it. Some sites are too technical and others focussed in one direction. Variety is the spice of life, so make the site pretty interesting, free of nooks and crannies and covers all fields like food blogging, art and architecture and others likewise. This is what makes blogs and site sucessful.

Posted by Jonathan on 07/24/06 at 09:13 PM
Yeah blogs are good way to start social commentary, it should combined with all elements that well demonstrate and focus variety of audience and users.

Posted by zobe on 08/13/06 at 10:00 PM
Kitlers! Laughed my… off. Halleluja, this is the best politically incorrect website I´ve seen yet. New URL: http://www.catsthatlooklikehitler.com/

Posted by Daniel on 09/22/06 at 04:13 PM