Buzz Marketing with Blogs: Fry Blog Fake

Fry Blog Fake

The Lincoln Fry If you watched the Super Bowl (not me, no way) there were a couple of McDonald’s commercials featuring an Abraham Lincoln French fry—or is that Freedom fry? At any rate, in the spirit of toast with the Virgin Mary’s likeness on it we now have supernatural fast food.

Along with the commercials you can find a Lincoln Fry Web site and blog. The site has a McDonald’s copyright, but the blog… well, the blog is a fake, complete with realistic misspellings, a test first post, and bad photography.

Well, at least it’s probably a fake… haven’t seen a formal confirmation that this is the work of McDonald’s, but come on, folks.

On the upside, somebody at McDonald’s actually gets blogs well enough to create a fake one, even if some don’t appreciate the effort!

UPDATE: Just found the Lincoln Fry auction, which notes that “This Lincoln Fry prop is crafted from polyurethane and stands approximately 4 inches tall. It forms a base at one end and a partial bust of President Abraham Lincoln at the other. “Lincoln Fry” is not edible.” Lame!!!

Posted by Susannah Gardner on 02/07 at 06:46 PM • Fake Blogs -- Marketing